Six Steps to Develop a Compelling Brand Message
You have just 7 seconds to make a lasting impression on potential customers. Are you nailing it?
Consistent, concise, and clear brand messaging can boost your revenue by up to 33%. But crafting a compelling brand message that resonates is no small feat, and many businesses struggle to articulate their value to their target audience in a way that resonates with them.
In fact, unfocused messaging is the number one reason many businesses attract the wrong audience in the first place. This adversely affects your bottom line by creating busy sales teams that produce few results.
Developing a clear and concise message for your business or organization is simple though not always easy. However, it is possible if you know the process.
Uncover the path to success: Join us for October’s Business Growth Roundtable and learn a 6-step process to create a message that will attract your target audience.
We will discuss:
- Why defining your target audience is critical to develop messaging that brings in qualified leads
- Tools to identify your target audience at each buying stage
- How to uncover your customer’s genuine needs, buying motivators, and wants from their perceived ones
- Essential ‘Do’s and Don’ts’ of crafting effective messaging
This webinar is ideal for:
- Business owners and leaders
- Sales managers
- Sales professionals
- Marketing professionals
