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The New Jersey Business & Industry Association (NJBIA) respects the privacy of its members and other visitors to its website. NJBIA strongly believes that if electronic commerce and online activities are to flourish, members and other online visitors must be assured that information provided online is used responsibly and appropriately. To protect online privacy, NJBIA has implemented the following policy.

What Information Does NJBIA Collect?

Most data NJBIA collects is used only to help us better serve our members. It is our general policy to collect and store only personal information that our members and visitors knowingly provide. If this changes, we will modify our privacy policy appropriately.

From General Users. NJBIA does not collect any personal information from users browsing its website. Only aggregate data–such as the pages visited, browsers used and the number of hits per page–are collected. Aggregate data is only used for internal and marketing purposes and does not provide any personally identifiable information.

From NJBIA’s Members, Program Registrants, and Other Customers. To gain access to members-only resources and make purchases on, members and other users are asked to register and provide some limited information. All information collected is encrypted. This information is submitted voluntarily. NJBIA asks users to provide their name, company name, business phone numbers and email. Similar information may be submitted to NJBIA through membership applications, member data forms, event or seminar registrations, publication orders, and subscriptions. Additionally, for some emails sent in HTML format by NJBIA to its members through its electronic publications, we collect the number of times recipients click on “download images.” For those emails, NJBIA will monitor whether recipients subsequently click through to links provided in the message. Other information collected through this tracking feature includes: email address of a user, the date and time of the user’s click, and destination page.

How Does NJBIA Use the Data Collected?

NJBIA uses information voluntarily submitted by members and other customers in the following ways:

NJBIA Member Services and Products. Generally, NJBIA uses data collected to improve its own web content; to respond to visitors’ interests, needs and preferences; and to develop new products and services.

Disclosures to Third Parties. In order to deliver our services, NJBIA provides limited data to third parties that have been carefully chosen through a lengthy selection process to offer savings to members or provide services. These limited data include names, job titles, company names, business addresses including email, and business phone numbers on a limited basis and may not be shared by those third parties. We do not sell or rent personally-identifiable information to third parties.

Consent to Use Personal Information. NJBIA or its agents must store, host and otherwise process the information (including personal data) supplied by the User when registering for this website. User supplies consent when registering for the website in order to allow NJBIA (or its designated agents) to use the information to send the User unsolicited direct mail advertisements, promotions, and solicitations for products and services offered by a small number of carefully selected third party service providers.

Credit Card Account Information. NJBIA does not have access to or store any credit card information submitted through this website. Any credit card information submitted through the mail or by fax is handled securely and confidentially. NJBIA does not disclose credit card account information provided by its members and customers other than securely submitting the information needed to obtain payment to the appropriate clearinghouse.

How Does NJBIA Use Cookies?

Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information. This website stores cookies on your computer. These cookies are used to collect information about how you interact with our website and allow us to remember you. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media.

What Privacy Issues Arise With Links To Other Sites?

This website contains links to other websites. NJBIA has no control over and is not responsible for the privacy policies or content of such sites.

What Means of Redress Are Available?

If any user suspects NJBIA has handled its personal information in a manner that does not comply with this privacy statement, please contact us by calling 609-393-7707.

New Jersey Business & Industry Association
10 West Lafayette Street
Trenton, NJ 08608