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2024 Annual Public Policy Forum, December 4, 2024 REGISTER

USA Today’s small business columnist Rhonda Abrams says there’s one important gift that female entrepreneurs can give themselves during National Women’s Small Business Month: confidence.

Abrams says women tend to be polite and too reluctant to “toot their own horn,” but it’s a necessary skill that all female entrepreneurs must learn to master. In her latest column, Abrams offers women entrepreneurs 10 tips for promoting themselves without being off-putting, so that they can gain the confidence to be comfortable taking credit for their accomplishments.

Read more in the Asbury Park Press.