The United GatewaySM Card from Chase and United Airlines have launched the “Gateway to Giving” campaign to educate consumers on how to best support people facing hunger across the country during the holidays.
Championed by celebrity chef Carla Hall, the campaign will provide a donation of $700,000 to Feeding America®, the nation’s largest organization dedicated to fighting domestic hunger through a network of food banks. Through this donation, Chase and United are providing nearly seven million meals to local food banks to help those struggling with hunger this holiday season.
According to the USDA, the COVID-19 pandemic has caused a 60% increase in food needs across the country, which has left more than 54 million people susceptible to hunger. The donation will help support Feeding America and local member food banks in United’s seven hub markets including Chicago, Denver, Houston, San Francisco, Los Angeles, Newark/New York, and Washington D.C. Every $1 donated helps to provide at least ten meals.
“There’s no doubt that the holiday season looks a bit different this year, and the need for giving back is more important than ever – and I’m proud of our commitment to the communities we serve in this respect,” said Luc Bondar Vice President of Marketing and MileagePlus at United.
“United and Chase are showing our support through our donation to Feeding America, and we also want to encourage our Cardmembers to give back as well. “
Chef Hall, of Food Network, Bravo’s Top Chef and ABC’s The Chew and Good Morning America, has a longstanding relationship with Feeding America will be inviting a select number of consumers to come to the (virtual) table on December 3rd to exchange holiday memories and discuss ways to support neighbors and create a sense of togetherness this holiday season.
“Connecting and giving back through food has always been close to my heart,” said Hall. “I know that families will be celebrating the holiday very differently this year, but I want to make sure that a Thanksgiving meal is still very much a part of these celebrations. The ‘Gateway to Giving’ campaign will feed millions of families across the country and remind us to come together to support our neighbors in need.”
For more information about the “Gateway to Giving” campaign, click here.