The Sales & Marketing Roundtable Presents The Experience Maker with Dan Gingiss
When is the last time you had an exceptional experience with a business?
What did it take to make you a raving fan?
Many businesses experience the concept of “the leaky bucket.” They spend all their time, energy, and moneyon acquiring new customers at the expense of their existing customers that got them to that point. Withoutthose existing customers, there is no business!
So, why not focus those same resources on providing your existing customers with a remarkable experience?
Remarkable customer experiences create brand evangelists which translates to a huge increase in new business with no marketing spend.
Yet, two thirds of customers say they can’t remember when a brand exceeded their expectations! Building a framework to create the types of experiences customers rave about can be practical, inexpensive, and simple.
Join us at the Sales and Marketing Roundtable with Dan Gingiss, Author of “The Experience Maker”.